SCoRe (school of communications and reputation), recently performed a writing lab workshop which was managed by Priyanca Vaishnav and Chaitanya Deshpande the cofounders of Content Conspiracy. It was a three-day program held on 23rd, 24th and 25th of October from 9.30 to 4.30 pm at the premises of SCoRe itself. The session included writing activities for us.
As dean Amith Prabhu quotes,” Writing and reading is essential for a PR professional’s life.”
This workshop helped us to have a better perception on content writing, how to write press releases, dossiers, pitch notes, background briefs, FAQs and emails. It also helped students perceive how to write better. On the first day Chaitanya taught us about Thakur’s thumb rule that can help the writers omit out unnecessary words. He also discussed how a book or a movie can be distinguished into Set Up, Conflict and Resolution for better understanding. On the second day conducted by Priyanca she carried out writing activities and guided us through different styles of writing. They also highlighted the correct way of citing references. On the third day we were given feedback on our writing skills which helped us understand which areas of writing required improvement. Students received tips and techniques for writing. The workshop was interactive and was successful in enhancing our skills for better business writing. We also understood the dos and don’ts in writing. We also gained a perspective on what kind of writer each individual was and gave us tips and tricks on how we can use writing styles and be a better writer.
Here We Go Again 